Our Story

encore/story

cat encore.txt

Encore was founded by engineers from Spotify and Google who built systems powering hundreds of millions of users.

Through years of scaling thousands of microservices, we discovered a fundamental truth:

When freed from complexity and monotony, engineers achieve extraordinary things.

We believe engineers should focus on what matters most: creating products that delight users and solve real problems. Not wrestling with infrastructure and DevOps.

That's why we built Encore Cloud - to automate away cloud complexity and empower engineers to do their best work.

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Our Team

Selected Media

Dagens Industri - Spotify-veterans challenge 'Lovable'
"The seed of Encore was planted at Spotify. Marcus Kohlberg and André Eriksson saw the need for a tool that could make the process far more efficient. The result was Encore: a platform that helps developers manage and optimize the infrastructure and cloud platforms that modern software services depend on."

Dagens Industri - 2026-01-08

WIRED's Hottest Startups in Europe 2023
"Enabling cloud services directly in application code, the end-to-end development platform spares developers from wasting hours on daily repetitive tasks—and the agony of dealing with platform-level mismatches from local to cloud."

Wired Magazine - Hottest Startups in Europe 2023

Slush Nordic Showcase
"Encore is one of the 12 most exciting startups in the Nordic region in 2022."

Slush Conference 2022

Business Insider Feature
"A Swedish startup founded by a group of former Google and Spotify developers just raised $3 million"

Business Insider

Encore Models, Builds the Backend Designed in Your Head
"In order to help developers do their job more effectively, we need tools that actually understand what developers are trying to do."

The New Stack